Real-time Online Focus Groups

The fastest, greenest way to conduct focus groups is online. Participants can be located anywhere — no more travel or facility expenses. Participant anonymity makes these ideal for employee focus groups commonly held as part of survey follow-up programs. Our moderators will elicit direct, honest feedback in a safe, confidential setting.

Bulletin Board Online Focus Groups

For global participation in the same session, bulletin board (BB) groups overcome the time zone barrier. These sessions typically run over three days, and allow participants to log in and respond to questions from the moderator on their own schedule. This format is also ideal for busy executives, whose schedules are impossible to coordinate. BB groups produce thoughtful, detailed comments for some of the richest qualitative research results.

Traditional Focus Groups

Still the best when nuances of tone and body language are important, Metrus moderators are available to conduct onsite focus groups, whenever you need them.